Styled by Summer.
Curated by Emerson.

Step inside the story of curls in motion. Every frame captures the texture, mood, and ritual of a Gulf summer.

Enter the Lookbook

What’s In The Edit

Curated for Climate. Powered by Ritual.

Two Rituals. One Edit.

Dew Ritual | Quench Ritual

Dew

Quench

The Dew Ritual

Airy, buildable, and curl-defining without weight. Ideal for low porosity textures that need layering—not overload.

Includes

  • Uncle Funky’s Daughter Midnite Train – lightweight spray leave-in to prep with hydration + pH reset to seal the cuticle

  • Kinky-Curly Knot Today – slip-rich detangler to smooth the cuticle and soften strands

  • The Doux Mousse Def – weightless foam for definition and elongation for maximum frizz resistance

  • TréLuxe Hi Definition Gel – aloe-based gel for supreme hold without crunch

Best for: Fine to medium curls, low porosity, buildup-prone hair

The Quench Ritual

Rich in moisture, infused with humidity control. Designed to seal and hold even when the heat rises.

Includes

  • The Doux Fast Forward – moisture-rich rinse out conditioner with bond-building technology to prep strands and protect against heat + humidity

  • TréLuxe Aloe Primer – pH-balanced primer that seals lifted cuticles for longer-lasting moisture retention

  • Uncle Funky’s Daughter Curly Magic – botanical gel with marshmallow + agave slip for definition, elongation, and next-level curl clumping

  • Innersense I Create Hold – stronghold finisher that sets your shape without flakes or crunch

Best for: Medium to coarse curls, high porosity and curls prone to frizz and moisture loss.

From our Founder

I didn’t want to create just another curl box.

I wanted to craft a ritual, one that actually performs when your
curls are up against extreme heat and humidity.


Textured hair in Middle Eastern summer conditions needs more
than definition.

It needs Balance. Performance. Intention.

That’s why every product in this edit has been expertly tested—
from ingredient compatibility and pH alignment to Texture,
layering, and Climate Resilience.


We designed this ritual to seal in hydration, resist frizz, and
sculpt hold that lasts—even in 45° heat. Because the right curl
routine shouldn’t just feel good, it should deliver!


Thank you for trusting us with your texture.



— Eve, Founder

"Your curls aren’t just styled. They’re seen, softened and celebrated."

— The Emerson Edit