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Protein Rich

Our hair is primarily composed of protein in the form of keratin - this is what gives our its hair structure. Due to natural and environmental factors, mishandling and bad hair habits, the level of protein in our hair erodes over time, as such protein must be reinforced and built back up into the hair shaft. There are two most common forms of breakage - protein deficient and moisture deficient. If you feel your hair lacks structure, feels gummy, stringy(lacks elasticity) this points to a protein deficiency and can be combated through the inclusion of protein rich products. 

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